shopperpro

Mystery Shoppers Anonymous

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Feb 13 2009

Mystery shop - the announced audit Pt. 1

Published by shopperpro at 4:35 pm under mystery shopping Edit This

These are straightforward mystery shops where the store knows that a mystery shopper, or independent contractor, is due. You may or may not have to call the store manager in advance of your visit. Once you arrive at the store you will check for specified things, and may or may not be required to take photographs of any ‘no’ answers or a few pictures in general.

I like audits although if a mystery shopping company conducts both announced audits and mystery shops for the same location you will be barred from completing mystery shops at that location for a specified period - usually six months - after doing an audit there. In general audits pay more than mystery shopping, and can range from the simple to the complex. To give you an idea of the fees I’ve received $8-$29 for audits to date and have ranged from counting the seats in a movie theater - not kidding - to checking the layout of the entire store versus a planogram. See Pt. 5 for more information on the planograms. I enjoy being able to openly tote my clipboard and writing things down as they occur and not relying on my memory. This generally relieves some of the ‘mystery shopping pressure’.

To be continued…

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